Polymath

Making emotional connections

Our interests may be polymathic, but there is one thing that all of our work has in common–a focus on creating emotional connections between consumers and brands.

Brands and consumers can now connect with each other in more intimate and relevant ways than ever before, creating a sense of shared ownership and community that breaks down traditional boundaries.

Our clients comprise some of the world’s best loved and most admired brands. We work closely with them to explore how they can fully harness the potential of these new, enriched communication channels.

  • Cancer Research
  • Starbucks
  • Disney
  • The Economist
  • Liverpool Victoria
  • Macmillan cancer support
  • Aviva
  • Nickelodeon
  • London 2012 Organising Committee
  • Orien Express
  • Sky

Social Media

Social media is a dynamic and very public space, in which news spreads fast. This presents unprecedented opportunities and challenges.

We work closely with our clients to extend their brands into social media, delivering a distinct voice that is consistently on-brand, while engaging customers in new and innovative ways. Our work includes strategy, hands-on management and app development.

Social media case studies
E-mail

E-mail

As the range of digital communication has increased to encompass instant messaging, text messages and social media, e-mail remains an essential channel of communication between consumers and brands. E-mail stands out from these other channels because it allows longer messages, with richer imagery. Opted-in e-mail is also a channel in which advertising messages are more tolerated.

Polymath works with clients including Starbucks and The Economist to develop online e-mail communication activity that enriches the relationship between customer and brand. We develop communications that prompt interaction - not only opens and clickthroughs, but genuine dialogue, such as replies, form submissions, competition entries, social media postings and online purchase.

E-mail case studies
Display

Display

Polymath has cut its teeth in rich media working with some of the most innovative and creative entertainment brands in the UK, including Nickelodeon, Disney Interactive Studios and NBC Universal Global Networks.

With a proven track record of producing creative concepts for all major rich media platforms, including FlashTalking, DoubleClick and Eyeblaster, Polymath's creatives and techies know how to get the most out of cutting edge ad serving technology.

Display case studies